Infoprod conducts market surveys in the Middle East and North Africa, covering specific geographical target markets or the region as a whole.
Starting with a hundred respondents and a handful of questions and ranging to thousands of participants and multi-page questionnaires, we can deliver quantitative research data quickly and efficiently.
Our survey work can include broad consumer segments, targeted respondents, or businesses and decision makers only.
Survey case study
Info-Prod conducted a unified consumer survey in 16 Arab countries for a major East Asian car manufacturer.
Participants were interviewed in person by local representatives in each country. The Participants answered 12-page questionnaires that covered their preferences in car design, automobile financing terms, marketing messages, and more.
These multiple data points played a key role in shaping the car manufacturer’s marketing efforts in the region over the past three years.